Locally Made, Globally Preferred

The idea of publishing 5-year plans in our annual reports arose in 1998 when a group of investors visited a wiring harness plant. Our chairman, Vivek Chaand Sehgal, reported with confidence that we had achieved virtually every goal set four years ago. But his guests were decidedly sceptical.

“Every company tells us the same thing: ‘We came up with these plans back then and, look, we’re doing it now,’” they said. “If you have the courage and confidence in Motherson, why not publish long-term targets in your annual reports?” they asked.

Challenge accepted! Motherson was one of the first companies to communicate its five-year plans formally and, by doing so, commit to them publicly. Customers, investors, employees and other stakeholders could now openly learn exactly where the company wanted to be in five years.

By creating a set of common targets, we all have clear goals to rally around and meet the challenge together. And, in the decades that followed that fateful factory tour, we’ve successfully achieved virtually every target we set for ourselves.

A Journey of Integration and Growth

At Motherson, we seize opportunities that drive growth and innovation. The acquisition of SAS Autosystemtechnik, now renamed Motherson SAS (MSAS) is a shining example of this ethos, a story of strategic foresight, seamless integration, and shared success that propelled Motherson to the role of a Tier 0.5 supplier.

The journey began in 2022, when the potential to acquire MSAS, a leader in automotive supply and cockpit assembly, was first explored. Recognising the opportunity for vertical integration and market expansion, the Motherson team acted decisively. “This acquisition was a game-changer,” said Fredric Boumaza, CEO, MSAS, reflecting on the strategic foresight that drove the decision.

Acquiring MSAS came with challenges, particularly in navigating customer relationships. However, the overwhelmingly positive feedback from customers validated the move. “Our customers in SAS saw the value immediately; they knew this was the right step in the right direction,” Fredric added.

The synergy between the MSAS and Motherson teams was evident. As one MSAS team member shared, “I was impressed by how well the Motherson team understood the business while maintaining a human touch.”

The deal was signed on February 19, 2023, in Frankfurt, marking a significant milestone. Visits from the Chairman and Vice Chairman to MSAS locations further solidified the bond. “This wasn’t just about business, it was about people and shared ambition,” Fredric noted.